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Video 1- How to Get Easy Early Rankings (and Earnings) With Product Review Keywords
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NOTE: This training page is going to be massive very soon. I am in the process of adding more videos and updating it. Everything on this page is still pretty new (less than a year old) it just has my old 200 Buck Sites brand on it. 200 Buck sites is still going, but it focuses on smaller sites where Nichebrokers is 100% dedicated to full size premium affiliate sites for serious investors (Like These).
Here you will find tutorials that will help you become a profitable affiliate using targeted topical websites also known as niche sites. If you have any questions please send them my way.
The training is 12 videos arranged in sections. I decided to keep this all on one page to keep things easy and simple.
Just start at the top and work your way down. By the time you have watched and studied all 12 training videos you will have a very good idea of how to actually make money with affiliate marketing websites.
How to Choose a Profitable Niche For Your Website
Visit Amazon.com and look at the main categories until you see something that gets you interested or passionate about. You don’t have to be passionate about a niche to make a site based around it, but it really helps keep you motivated if you care about the subjects on your site.
Once you find a good category, dive in deeper to find a subcategory you like.
For example, main category-musical instruments, subniche- guitars.
Find a sub-sub niche (category) in your sub-niche.
For example: guitars- subniche- classical guitars. Classical guitars are a good sub niche of guitars.
To go even deeper you could find a sub sub /sub niche of guitars for even easier competition. For example: guitars/classical guitars/classical guitars for beginners.
If you wanted to get even deeper or ‘niche it down’ even more, you can look for attributes within the sub sub niche you are exploring.
For example: guitars/classical guitars/beginner classical guitars/ left handed classical guitars for beginners.
Validating the niche
Look for reviews. Mostly positive reviews are a good sign. I try to not be too obsessed with the amount of reviews on the products in a niche. Keep in mind a very small percentage of people leave reviews, so just because products don’t get a ton of reviews does not mean it’s not selling. On the other side of this, if a product has 100+ reviews you can be sure that thing is selling like wildfire.
However, I try to avoid niches where the products at the top of the amazon search results have an average of 10 reviews or less. This is not a hard rule, I have gone after niches where there are barely any reviews on the top products in the niche and after some time I learned the products were selling great. I can see because I was getting affiliate sales.
The goal here is to find a specific sub-niche that has a very interested audience that knows exactly what they need. If you are targeting left handed beginner classical guitars, the people that are looking to buy those will find your site very easily due to the nature of the search and the strong targeting on your site. There are some on page things on your site that will come in to play as well, but it all starts with a good niche.
Follow these steps and you are sure to find a list of good niches. As you find good sub niches and sub sub niches type them into a notepad file, you will need this list for the next step of the process. This exact process is responsible for multiple 4 figure Amazon affiliate sites, so don’t over think it, just follow the steps, I promise this works.
How to Choose the Best Main Keywords for Your Niche Site (Amazon/Clickbank)
Silo Structure- What is it & How to Do it
It is a logical way to organize your content and spread link juice throughout your site so that all your pages get the benefit of all your other pages’ link juice.
The importance of using this structure is overblown. Yes, it CAN be very effective if you have a very large site with multiple topics… however on a small site it is not the best option. Natural normal internal linking works great too, you don’t always NEED to silo your site, but it is a good idea for big well structured authority sites.
It is all explained in the image below.
Use pages instead of posts.
For each supporting page or sub-page, make it a ‘child page’ of the top silo page. This is done in the right-hand side of your wp admin edit page window, just choose the top silo page as the parent page.
This makes your URLS all start with the parent page’s url and end with your sub page’s url.
It makes it easy for bots like Google to crawl your site, it is also easy for human visitors to see where they are when you have these kind of urls.
Linking to inside your silo with WordPress
This is very simple to do, you can use a plugin to make a silo-specific menu in your sidebar, or you can use a plugin that inserts links to sibling pages on your sub-pages.
https://wordpress.org/plugins/be-subpages-widget/ sidebar widget
https://wordpress.org/plugins/page-list/ can make sibling links on your subpages and much more.
A Word About Anchor Text and Ranking Your Top Silo Page
The page you are trying to rank the most (the top silo page) would benefit from an anchor text link inside the content of your subpages, instead of just a sidebar or bottom of post link like those plugins above make.
If you are going to add in-text anchor links to your top silo page, just switch up the anchor text a little. Don’t use your main keyword in every anchor text link, use the full page title, or another version of the keyword (synonym). This helps avoid over optimization.
Here is the ugly diagram from the video to refresh your memory 😊
How to Find the Best Related Keywords for Your Niche Site
Deep Dive- Planning a Profitable Clickbank Affiliate Site (Keywords and Niches)
The Niche Research Process for Finding Good Clickbank Niches
This will display the top offers on Clickbank by gravity. Gravity is the most important metric to gauge the success of a clickbank offer. The gravity number represents how many affiliates have made at least on sale in the last 7 days. If the gravity is 30 that means 30 different affiliates have made at least one sale that week.
As a rule of thumb I try to stick to offers that have a gravity of 15 or more. Generally I end up going after bigger gravity offers but do not toss aside offers that have lower gravity, I have had sites where I was one of maybe 20 affiliates making sales and I ranked for the main review keyword in 2 weeks and my commissions were 30 bucks each. Like I said, high gravity offers are great and that means the sales page is awesome and affiliates are crushing it, but lower gravity offers are sure to be much, much easier to rank for the main review keywords. Sometimes following the crowd really pays off (why reinvent the wheel right?) but there is value in being the first one to the party too!
Look at the offers in the high gravity category
Decipher what the actual niche is. This can be tricky with all the dumb product names, sometimes you have to go to Clickbank, use the search bar (oh noooo!) and find the offer, then look at the affiliate resources page to discover the niche the product is in.
*TIP- If you want to find lower gravity offers you can filter by gravity using the filter function on CB Engine on the right side of the screen. Sometimes there are great undiscovered offers with almost no competition (for the product+review keywords.)
Write down a list of niches you find on clickbank (with the offers that you found) for keyword research. The obvious main keywords would be product name + review. Most of these keywords you will find apparently have 0 to very few searches. Don’t believe it, it’s bullshit 90% of the time.
If you feel like a product fills the need of an audience and it has some sales (decent gravity of 15 or more) and the product is in a niche with lots of other supporting keywords, just go for it, don’t believe the hype. There is gold in the unexplored hills.
Content Part One- Product Reviews
This is a popular type of content page that helps readers make a choice on which particular product they would be interested in purchasing.
The best format for this kind of content
Introduction to the product
Typically the introduction is a a few hundred words that just goes over the basics of what the product is and what it does. At this point in the review you don’t want to get into opinions or recommendations, you only want to explain what the product is, what company makes it, what it’s typically used for and any other useful information that describes the product.
This is where you would list the best things about the product. this would include specific attributes that set the product apart from other products in the niche.
For example if you were reviewing a guitar you would want to go over the best things about this model. take a look on amazon.com at all the products in the niche and see what kind of things the vendors are putting on the product listing. for guitars you would want to talk about the most important attributes and why this model has done a good job with them. The fretboard maybe out of rosewood which is good, it may have Chrome tuning pegs which lasts longer, it may have a well-designed body end some other things that make this specific model a good choice.
This is where you would list the things about the product that are not particularly good. for example with a guitar Niche we may say the body is a little small, the tuning peg We wear out easily, or anything else that is not very flattering about the product. Don’t be afraid to be honest here and go ahead and mention the things that are not great about the product.
A word about writing good product reviews
The secret to writing product reviews that actually convert is to not be overly positive about the product in your review. It is always a good idea to mention 4 things about the product that are good, but readers are very savvy these days and they will quickly discount any reviews that are 100% positive because they understand you’re just trying to sell them something. Make sure that you include plenty of cons along with your prose. remember ultimately these are people reading the reviews so don’t be afraid to sound like an objective source of information. It is okay to recommend a product and ultimately that is what we want to do in order to get better conversions, but in order to get a conversion you have to gain a reader’s Trust. you’re not going to gain anybody’s Trust by just writing glowing reviews and never saying anything bad about your product.
Think of yourself as an objective reviewer with nothing to gain and nothing to lose by speaking the truth about the product. Remember that there should be several reviews on your site so by including one or two negative reviews along with your positive reviews, a reader that takes the time to browse your site is going to be way more likely to trust you and make purchases based on your recommendations. Don’t be a car salesman be a reporter.
Content Part Two- Informational Pages
This type of content page is perfect for entertaining and educating your visitors. Although these Pages can be boring they can also be extremely fun to read if you do it right.
Never forget that there are real people reading the pages on your site. With that in mind try to add some personality and unique perspective to your articles. if it is appropriate it may even be a good idea to add some humor or unique and strange outlooks about the topic you’re writing about. Good informational content can help build more trust with your readers which is a hugely important and overlooked part of making Niche sites. Many people just buy the cheapest articles they can find for this type of page and leave it at that. This is the wrong way to do it.
Try to get your readers to connect with you in these informational pages because these type of pages are part of the bigger picture.
Every page of content on your site is designed to either game your readers trust or to produce conversions in the form of affiliate link clicks, add clicks or any other kind of conversion you’re trying 4 on your site.
Typically informational articles should be 500 to 2000 words depending on how much there is to cover about the topic on your page.
Generally speaking you want to have a nice ratio of informational pages to money pages on your Niche site. if your site has five product reviews it’s probably a good idea to have two or three informational pages to.
Content Part Three- Best of Pages
Topic pages are very dense and information-packed pages that cover an entire topic and typically Target several keywords at one time.
For example if you are making a page about working out at home you would want to make sure that your topic page covers all the most popular types of workouts that you can do at home. When you’re making these kind of topic Pages you want to do your keyword research carefully because these Pages can typically be 10000 words or more and quite costly if you Outsource the content writing.
The idea behind topic pages is 2 build Authority and Trust with Google and with readers. These pages will rank for several keywords overtime.
If you decide to do a big topic page make sure that these type of pages are what is ranking number one in Google for your main target keyword before you do it. it is always a good idea to check Google search results for your main keyword and see what kind of pages Google likes to Play for this keyword before you plan and pay for your content.
For example if you’re targeting home exercise as a keyword, and Google is ranking a simple article about how to do push-ups that has 500 Words you may not need to invest in a 10000 word article covering every kind of home exercise. Use your own discretion here.
Topic Pages can do extremely well and gain a ton of links overtime. This is one of the main reasons to do a giant topic page is because it is a shareable resource they can easily gain many links from other people in your Niche who are pointing to your page as a source of great information about the entire topic.
These type of pages are expensive and long but if you do them right they could be one of the main reasons that your website is ranking. topic pages are beasts. I highly recommend having at least one awesome topic page on your site and use that page to try to gain links from other websites in your niche. This is a practice that has worked for a long time will continue to work for a long time.
Content Part Five- Expert Roundups
These are pages on your site much like the best of pages but these are talking about websites in your Niche instead of products.
These type of pages are used as ego bait in order to gain links. The idea behind them is that other webmasters will link to your best of page if they are on there. These type of pages can really help you rank insert a niches but are not as effective in other niches. Most of the time expert roundups are a good idea for a niche site.
I recommend having one on your site if it makes sense. If you create a good expert Roundup make sure you also include some helpful information on your Roundup because other site owners are not the only people that will be reading this. Always remember that there is a reader who is interacting with your content and don’t forget to entertain and educate them while you are baiting other webmasters to give you links.
Content Part Six- Infographics
There’s not much to say about infographics other than they are used to get links to your website. Typically infographics are quite expensive and you want to make sure that you have a good website that’s ready to entertain educate and convert your visitors into buyers. If you invest in an infographic and your website is not ready you will end up with a bunch of traffic that doesn’t really help you.
Typically infographics will cause a spike in traffic as they are shared across social media and the traffic will typically die down after a short period of time. Sometimes you can actually get good links from other websites from infographics, but more often than not they are shared across social media and we’ll get you a spike and traffic and some no follow links.
No follow links are good, and traffic is good, but just be careful because a good info graphic can cost you over a thousand bucks.
Content Part Seven- Interviews
This is pretty self-explanatory. Interview pages are where you go out and find experts in your Niche and you interview them and placed a video or audio or written transcript on your website. These type of pages are used to educate your visitors, and also bait the person you interviewed into giving you back links on their website.
Some ideas for interview pages are interviewing product owners whose products you review on your site, interviewing power users of a software or product you are reviewing on your site and finding out what they like and dislike about the product, interviewing people that work in the career that you are talking about, interviewing people that own the products you are reviewing and getting the inside scoop on what is good and bad about them, you get the idea here. Interview pages can be a really good way to get links and have unique content that other people will not be doing in your niche. These are a great way to stand out.
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